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The Locker
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Will Ahmed Will Ahmed
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Will Ahmed is the Founder & CEO of WHOOP, the first scientifically-grounded system worn by the best athletes in the world to positively change behavior and unlock peak performance. Will launched WHOOP out of the Harvard Innovation Lab with his co-founders John & Aurelian, when as captain of the Harvard Men’s Varsity Squash team, he became deeply interested in how strain, recovery and sleep affected an athlete’s performance. WHOOP is currently used by Olympians, military, the world’s top trainers, and teams across all major U.S. professional and collegiate sports leagues. Will authored The Feedback Tool: Measuring Fitness, Intensity & Recovery in Sports, and was named a Harvard College Scholar for finishing in the top 10% of his class.

The Day You Became a Better Athlete

Welcome to the Locker You will become a better athlete when you decide that rest is as important as exercise.  That’s a secret that athletes like LeBron James and Tom Brady have known and acted on.  The key is to understand your body continuously – 24/7. When I was a college athlete I struggled with…

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